HALKIDIKI TOURISM ORGANIZATION
in cooperation with the
METROPOLITAN DEVELOPING AGENCY of THESSALONIKI S.A.
and
THESSALONIKI FOOD FESTIVAL
organize a workshop with the President and the past President of
INTERNATIONAL FOOD, WINE and TRAVEL WRITERS ASSOCIATION
titled:
“How to Work Effectively with Media to Promote Your Destination”
The workshop is open to Hotels, Tour companies, Restaurants, Chefs, Cultural Sights, Museums, interested businesses, interested travel writers
When: Wednesday June 4 2014
Time: 18.00
Place: MAKEDONIA PALACE HOTEL, Thessaloniki
Meet with IFWTWA President Michelle M. Winner and immediate past President Maralyn D. Hill to discuss working effectively with today’s media to spread your message and increase awareness of your business worldwide.
Ms. Winner is an award-winning travel, culinary and wine writer who has worked for Conde Nast digital and has edited for the NY Times Food section. Her work is featured online and in glossy magazines. She is editor at large for the new online digital luxury magazine luxebeatmag.
Ms. Hill is an award-winning marketer, book author, culinary travel and wine writer and holds a master’s in Organizational Development. She has edited for NY Times Food section and is an international food judge and public speaker. She is a partner and executive editor of Luxe Beat Magazine.
Synopsis: Ms. Winner and Ms. Hill, both with over one million readers each, will offer their years of practical expertise and writing experience at this talk. Find out how to work with media on a grass roots level to get your message out to the right travel writers for you. Increase your business, attract the correct demographic, increase visitor awareness. Find out how working with the IFWTWA should be part of your marketing plan.
Co-organizers: Sponsored by:
