Providing unique insight about the female consumer and buyer to the world.
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Marketing To Women

Fact: Females make up the global population majority.
Fact: Women in America make between 75 – 85% of all purchases, across all categories.
Fact: Everyone likes flavor.Question: Do you know how women make their buying decisions?
Answer: There are only 3 Universal Truths of Women + Beer.
Do you know what they are? (hint: look here)WEB knows this as well as a great deal of singular insight that no other modern company has gathered and compiled for your immediate use and success.Contact us for consumer insight that will immediately and positively impact your publications, businesses and organizations. The work we can do together changes the world for the better. Call today.
Women + Beer
Reports
Report #1: Why Do You Drink Beer?was published March 2014. Reports 2, 3 and 4 will be out by 8/1/14:
  • #2 Why Do You Like Beer?
  • #3 What Kinds Of Beers Do You Like?
  • #4 How Often Do You Drink Beer and What Helps Dictate That Pattern?
The reports are direct qualitative insight from the 2012 Women + Beer Survey WEB put forth January of 2012. Consider it a watershed opportunity to really connect with female buyers and consumers.Don’t take our word for it. Visit ourEndorsements page to see what value a wide range of companies and entities find in hiring and working with WEB.
DYK: WEB’s been around for 5+ years….visit our site for more.

Marketing Beer To Women Workshop Pre-GABF 2014

With the overwhelming response to the free workshop we offered prior to the CBC this year, we’re offering another Marketing Beer To Women workshop on 10/1, immediately prior to the Great American Beer Festival, Denver CO.

If you are interested in securing your seat/s, please send Ginger an email. She’ll be compiling names and spots in order of receipt and will send details and instructions for attending by 8.1.14.

This workshop provides valuable insight for everyone who has a vested interest in properly and successfully marketing to women. Breweries, distributors, retailers, media, press, vendors, suppliers, manufacturers, growers, et al.

Seats will be limited. A deposit will be required to hold your seat/s; the deposits will be returned midway through the workshop and surrendered for no-shows.

The workshop will cover Do’s and Don’ts in marketing beer to women,  information from the Women + Beer Survey Reports (#2 – #4), and have time for all questions you bring with you.

Thanks to our Community Partners:

When you’re interested in reaching a highly qualified audience and becoming a Community Partner with WEB, call Ginger to discuss possibilities.
We exercise Permission Marketing only, therefore our audience is very focused.

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Copyright © 2014 Women Enjoying Beer, All rights reserved.

 

Maralyn D. Hill, M.Ed.,  The Epicurean Explorer

Executive Editor, LuxeBeatMag.com

July Digital Edition now online at http://luxebeatmag.com/magazine/july-2014/

Freelance Lifestyle Journalist

International Food Wine & Travel Writers Association (IFWTWA)

Board Member, Co-Chair Conference & Media Trip Committee, Past President

Member: Society of American Travel Writers (SATW)

Member: Society of Professional Journalists (SPJ)

Blogs: Where and What in the World & Success with Writing

https://authorcentral.amazon.com

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